I sat in a meeting at work the other day. Friday in fact. I was late to that meeting. It was the team meeting I have to attend every Friday morning. I’ve never made it to the start once in nearly the nearly two months it’s been a requirement for me to be there.
In fairness, I was late because I had to deal with a difficult matter beforehand. That in itself made me late to the next meeting. But, despite being late, what struck me was how quickly I dropped into the rhythm of the get together. And how I reckoned I had the easy solution to the problem being chewed over around the table.
How do we get more people to swing by the BBC’s College of Production website? I found it difficult not to wade in. Get more people to blog about it. Get more people to blog on it. Get more people – us, quite possibly – to blog about the very thing we want the audience to enthuse about.
My point in the meeting – the same point I’ll make in my interview for the Senior Content Producer role at the BBC Academy role I’ve applied for and hope to get an interview for soon – was exactly the same point I made in my Digital Surrey presentation to the assembled rather bemused looking audience.
If you’re not passionate about your subject – if you can’t demonstrate your passion – then you are, frankly, a bit fucked. Because anything else other than raw passion will look to your audience as nothing but contrived nonsense. Be genuine. Be sincere. Be honest.
So long as you remain true to yourself, those very passions will shine through. And if people don’t engage with someone who’s passionate about what they speak or write about then the chances are their heart isn’t in it anyway. And really, who’d want to chase after someone whose heart wasn’t in a relationship, for example? There’s nothing quite so demoralising.
So, with that in mind I reckon I’ve no problem revealing my intentions for that SCP role I’ve applied for. Because it’s my genuine hope that the thoughts, feelings and views I have on production and journalism and the BBC are what I would really like to share with other people. Maybe even people I work with.
And if I can’t do that at work – and as I’ve written before I’ve got a fairly good hunch I won’t be called upon to do that anyway – then there’s always this blog. Because if I caught the bug about genuinely fantastic live radio from Sandi Toksvig, isn’t it possible I might be able to communicate the same enthusiasm with a bunch of people to inspire others to make similarly exciting stuff?
It’s not that I’m someone who’s full of hot air. I’m not someone who’s lack of practical experience makes me someone who should be ignored.
Quite the opposite. Yes, people with editorial vision have the weight of their considerable careers to elevate them amongst their peers. But what about the audience? What about those people who sit in front of the TV, radio or constantly browse the interweb? Isn’t there a possibility that the audience actually knows what works and what doesn’t?
And isn’t it about time that the audience felt empowered instead of dismissed? Isn’t there something that production people (regardless of their status or the point they are in their careers) could learn from the audience to better the product we all want to churn out? Maybe that gaping chasm between production people and their audience isn’t quite so wide as we all thought?
That’s why I reckon there’s value in sharing why for example I enjoy a television or radio programme and why I don’t. There’s no point in saying ‘it’s just shit’ – that doesn’t help anyone. And it’s rude and offensive. Instead, there’s surely value in flagging up WHY something works for ME. Because maybe there’s a secret to be unearthed there. And if there is, maybe that secret is of value to someone else. Someone who needs to come up with a cracking idea. One that works.
So keep an eye out over the next few weeks (and – if things completely fail with that job application – beyond) for more stuff about great stuff I hear on TV and radio. Not just because I like the content, but instead with tentative illustrations as to why its good content too.
That all sounds quite pompous, doesn’t it? Maybe, I’m just a freak. A freak who should keep his precious opinions to himself?
You be the judge. Along with those assessing my job application right now.
If there’s an editorial proposition for this blog – my God I’ve been struggling to find one for years now – it’s reflecting my own interests. The things which get me annoyed. The things which make me reach for my keyboard and bash out some copy. And it appears that those things might just coincide with the very things the BBC is interested in. The very things which the division I work finds its raison d’etre.
One hand washes the other, doesn’t it? The moment I hear about the interview, I’ll let you know.