This has all the elements for the kind of arena number Eurovision demands. A grinding bass, heavy percussion and a march-like call to join in at the easy-to-sing-along-to chorus.
The video helps secure the entry’s credentials too. There’s a hint of how it might look on stage, making the leap from promotional video to live performance easy to imagine. And that live performance looks like it could be OK too.
I like its feel too. There’s a heaviness to its heart – a feeling that we’re struggling against the machine – that plays to my preferred personal narrative.
Securing a place in the final is not necessarily a foregone conclusion.
Read more song and rehearsal reviews from Eurovision 2017